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Additional Marketing Services |
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Media Buying
Whether it's through employing a unique out-of-home strategy; a perfectly blended print, radio and television campaign; a paid search management program, you will immediately realize that Andermahr & Company is different. The staff at Andermahr & Company enjoys getting its hands dirty. Whether it's through honest, aggressive rate negotiations, group brainstorm sessions or a middle-of-the-night idea that brings our campaign strategy together, we work tirelessly to get your message to the masses.
Market Research and Focus Groups
Focus groups provide rich qualitative data on market and customer perceptions for such tasks as product development, advertising testing, consumer surveys, feasibility analysis, and image development.
We work closely with your research staff to provide accurate surveys, polls, questionnaires, studies and focus groups to help develop new products or service lines for your organization. We participate in focus groups to get first-hand response from all participants. We help to create a more “human” event to elicit the most accurate data. We can then alter and adjust the strategies to create the most effective marketing and products possible.
Product and Service Launches
Andermahr & Company will work with you to develop a unique plan to launch your new service or product. We’ll work with your team to build a branding campaign that reflects the benefits of your product to best penetrate your target market. We will design your packaging based on extensive market research, incorporating your branding strategy. We will work with you to train and educate your staff to create a homogenous and cooperative product brand. We will incorporate, at your request, various alternative marketing strategies to create grassroots buzz and marketing events. We will not only help you launch your product or service – we will help you make it succeed.
Distribution
When you need to put your marketing materials in the hands of your clients, Andermahr & Company is your solution. We can follow through from strategy, design, and delivery of your marketing materials using multiple delivery systems. We will help you to determine the best way to get your message to the end-user using the following methods: - Street teams
- Door hanger distribution
- Flyer and handbill distribution
- Brand sampling
- Planned events
- Guerrilla marketing strategies
- Nightlife event and brand marketing
No matter the product or the strategy, we can put you, your message and your product in the hands of your intended customers.
Event Planning and Promotion
Andermahr & Company can plan, coordinate and manage events for any company or organization, large or small. We'll help you find the right venue, coordinate logistics (such as catering and audio/visual support) locate appropriate speakers, plan activities and help you promote the event to attract the right audience. We can design the collateral and print materials. Whether you’re planning an external event to generate leads or an internal event to promote team-building or training, we can help make your event a success.
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